How to Price Your Injectable Weight Loss Program for Profit & Retention

Not sure how to price your weight loss program? You’re not alone. With more competition and rising patient expectations, getting your pricing right is critical. This guide breaks down how to calculate true costs, choose the right model, and build retention—so your program stays both profitable and sustainable.

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Offering GLP-1s like sema and tirze can transform your practice—not just clinically, but financially. But with rising competition and mixed messages in the market, many MedSpas and telehealth providers are asking:

“How do I price this in a way that’s profitable and keeps patients engaged long-term?”

In this post, we’ll break down how to build a pricing model that works for your business and your patients—balancing perceived value, clinical costs, and retention strategy.

Understand Your True Cost Per Patient

Before setting your price, know exactly what goes into your cost per patient:

  • Medication cost (per month): ShineRx offers competitive, fixed pricing—know your per-unit cost for each
    GLP-1 medication.
  • Clinical oversight: Include the time spent on consultations, progress tracking, labs, or titration guidance.
  • Support add-ons: Are you including coaching, wellness injections (like B12/NAD+), or telehealth visits?

Once you’ve calculated your monthly cost, add a healthy margin—most clinics aim for 3x direct cost as a baseline.

Choose a Pricing Model That Matches Your Business

Here are three pricing approaches you can choose from or combine:

1. Flat Monthly Program

Patients pay one price for a comprehensive experience (medication + support).

Example:
$499/month includes sema, check-ins, and optional energy boosters.

Pros: Simplifies billing and encourages commitment.
Tips: Build in value (weekly contact, tracking tools, etc.) to justify premium pricing.

2. Tiered Packages

Offer multiple tiers based on injection type, dose strength, or add-ons.

Example:

  • Basic: $399/month – sema only
  • Plus: $549/month – sema + B12 + monthly consult
  • VIP: $699/month – tirze + boosters + priority support

Pros: Gives patients options, increases average order value.
Tips: Position mid-tier as the best value to guide behavior.

3. Pay-Per-Injection or Dose

Patients pay per treatment or per vial, à la carte style.

Example:

  • Sema 2mg: $250
  • Tirze 5mg: $450

Pros: Transparent and flexible.
Tips: Less predictable revenue—consider bundling with minimum commitment or consult fee.

Build Retention Into Your Pricing

Pricing isn’t just about margin—it’s about longevity. Here’s how to keep patients coming back:

  • Offer 3-month or 6-month program discounts
  • Bundle GLP-1s with NAD+ or Glutathione for energy + wellness appeal
  • Include exclusive digital support (meal plans, app access, check-ins)
  • Use a subscription model with auto-refills or loyalty perks

Patients are more likely to commit when they see clear results and feel supported—your pricing should reflect that.

Make It Make Sense for Your Market

A boutique MedSpa in Miami might price differently than a rural telehealth practice in Ohio—and that’s okay.

Anchor your price in:

  • The value of your service, not just the injection
  • The outcomes patients want (confidence, energy, transformation)
  • Your brand positioning (concierge vs. accessible wellness)

You don’t need to compete on price. Compete on experience.

Final Takeaway

Pricing your weight loss program isn’t just a numbers game—it’s a brand strategy. When done right, it supports your margins, increases patient retention, and positions your practice as a trusted, results-driven wellness partner.

Want help sourcing premium GLP-1s at wholesale pricing? Contact your ShineRx marketer or email us at [email protected] to get started.